Ford vs. Kia
When comparing the Ford brand to the Kia brand, Ford has the advantage in the areas of used car pricing, depreciation, horsepower, towing capacity, overall quality, reliability, safety and vehicle rankings. Kia has the advantage in the areas of new car pricing, fuel efficiency, retained value and variety of models offered.
Ford versus Kia: Pricing and Value
Analyzing Ford versus Kia pricing we see a lower new vehicle starting price for Kia in 6 out of 11 vehicle comparisons. Kia also has a lower used vehicle starting price in 6 out of 11 comparisons. Kia models depreciate at a lower (better) rate in 5 out of 8 comparisons. The lower overall prices for Kia, plus their lower depreciation rate, gives Kia the overall advantage over Ford.
Ford versus Kia: Horsepower, Fuel Efficiency and Towing Capacity
Ford vehicles offer higher maximum horsepower numbers in their base trim in 6 out of 11 model comparisons, with Kia offering more horsepower in 5 comparisons. Kia offers higher MPG for its vehicles in their base trim in 7 out of 10 comparisons. Ford vehicles have higher MPG in 2 comparisons, and both Ford and Kia vehicles have the same MPG in 1 comparisons. Kia offers a longer driving range in 1 out of 1 model comparisons. Ford offers a greater towing capacity in 4 out of 8 comparisons. Kia offers greater towing capacity in 3 out of 8 comparisons, and in 1 comparisons Ford and Kia have the same towing capacity.
Ford versus Kia: Quality, Reliability, Safety, and Value Retention Ratings
A comparison of Ford versus Kia overall quality ratings shows Ford with higher quality ratings in 2 out of 4 model comparisons. Kia has higher quality ratings in 1 out of 4 comparisons, and both Ford and Kia are tied for overall quality in 1 comparisons. In terms of reliability ratings, Ford has the advantage in 4 out of 4 comparisons. Ford has better safety ratings in 2 out of 7 comparisons. Ford and Kia tie for safety in 5 comparisons. Kia shows higher ratings for retained value in 5 out of 8 comparisons. Ford shows higher retained value ratings in 2 out of 8 comparisons, and Ford and Kia tie over 1 comparisons.
Best Car Rankings
Ford and Kia each have better car rankings in 3 categories. Ford ranks better in the following cases: Ford Explorer in Best Midsize SUVs, Ford Explorer in Best Crossover SUVs, and Ford Expedition in Best SUVs with 3 Rows. Kia ranks better in the following cases: Kia Sportage in Best Small SUVs, Kia Optima Hybrid in Best Hybrid Cars, and Kia Optima in Best Midsize Cars.
Most Reliable Car Rankings
Ford has better car rankings in 5 categories: Ford Explorer in Most Reliable Midsize SUVs, Ford Fusion in Most Reliable Midsize Cars, Ford Explorer in Most Reliable Crossover SUVs, Ford Expedition in Most Reliable SUVs with 3 Rows, and Ford Escape in Most Reliable Small SUVs. Kia has the better car ranking in 1 category: Optima Hybrid in Most Reliable Hybrid Cars.
Safest Car Rankings
Ford has better car rankings in 5 categories: Ford Focus (hatchback) in Safest Small Cars, Ford Explorer in Safest Midsize SUVs, Ford Explorer in Safest Crossover SUVs, Ford Escape Hybrid in Safest Hybrid SUVs, and Ford Expedition in Safest SUVs with 3 Rows. Kia has better car rankings in 2 categories: Kia Optima Hybrid in Safest Hybrid Cars and Kia Optima in Safest Midsize Cars.
Best Resale Value Rankings
Ford has better car rankings in 3 categories: Ford Explorer in Midsize SUVs with Best Resale Value, Ford C-MAX Hybrid in Hybrid Cars with Best Resale Value, and Ford Explorer in SUVs with 3 Rows with Best Resale Value. Kia has better car rankings in 8 categories: Kia Optima in Midsize Cars with Best Resale Value, Kia Rio in Small Cars with Best Resale Value, Kia Seltos in Subcompact SUVs with Best Resale Value, Kia Optima Plug-In Hybrid in Plug-in Hybrid Cars (PHEV) with Best Resale Value, Kia K900 in Large Cars with Best Resale Value, Kia Sportage in Small SUVs with Best Resale Value, Kia Seltos in Crossover SUVs with Best Resale Value, and Kia Niro Plug-In Hybrid in Hybrid SUVs with Best Resale Value.
Best Cars for the Money Rankings
Ford has better car rankings in 3 categories: Ford Explorer in Best Midsize SUVs for the Money, Ford Explorer in Best Crossover SUVs for the Money, and Ford Expedition in Best SUVs with 3 Rows for the Money. Kia has the better car ranking in 1 category: Sportage in Best Small SUVs for the Money.
Available Body Styles
Ford offers 12 SUVs, 2 coupes, 1 convertible, and 1 minivan. In comparison, Kia offers 12 SUVs, 1 wagon, 4 sedans, 1 hatchback, and 1 minivan.
Drivetrain Options
Ford offers 16 gasoline vehicles, 4 hybrids, 1 plug-in hybrid, and 2 electric vehicles. Kia offers 11 gasoline vehicles, 3 hybrids, 3 plug-in hybrids, and 2 electric vehicles.
Ford offers 10 all-wheel-drive models, 5 front-wheel-drive models, and 5 rear-wheel-drive models. Kia offers 11 all-wheel-drive models, 15 front-wheel-drive models, and 2 rear-wheel-drive models.
New Car Pricing
SUVs
Ford EcoSport
$23,060 - $29,833
Ford Escape
$30,332 - $42,545
Ford Bronco
$40,695 - $81,577
Ford Edge
$39,080 - $48,577
Ford Edge
$39,080 - $48,577
Ford Explorer
$41,298 - $62,004
Ford Explorer
$41,298 - $62,004
Hybrids
Ford Escape Hybrid
$34,833 - $44,902
EVs
Ford Mustang Mach-E
$48,120 - $77,984
Other Comparisons
Ford EcoSport
$23,060 - $29,833
Ford Escape
$30,332 - $42,545
New Car Pricing
SUVs
Kia Seltos
$26,183 - $33,689
Kia Sportage
$29,440 - $39,335
Kia Telluride
$39,799 - $57,569
Kia Sorento
$31,981 - $46,389
Kia Telluride
$39,799 - $57,569
Kia Telluride
$39,799 - $57,569
Kia Sorento
$31,981 - $46,389
Hybrids
Kia Sportage Hybrid
$30,590 - $40,785
EVs
Kia EV6
$50,103 - $64,492
Other Comparisons
Kia Niro
$28,689 - $37,054
Kia Sportage Hybrid
$30,590 - $40,785
Used Car Pricing
SUVs
Ford EcoSport
$21,887 - $29,647
Ford Escape
$28,165 - $42,477
Ford Bronco
$48,402 - $113,999
Ford Edge
$38,560 - $47,870
Ford Edge
$38,560 - $47,870
Ford Explorer
$39,912 - $61,864
Ford Explorer
$39,912 - $61,864
Hybrids
Ford Escape Hybrid
$36,535 - $43,433
EVs
Ford Mustang Mach-E
$46,877 - $75,305
Other Comparisons
Ford EcoSport
$21,887 - $29,647
Ford Escape
$28,165 - $42,477
Used Car Pricing
SUVs
Kia Seltos
$25,890 - $33,411
Kia Sportage
$27,575 - $39,528
Kia Telluride
$41,871 - $59,939
Kia Sorento
$31,818 - $46,108
Kia Telluride
$41,871 - $59,939
Kia Telluride
$41,871 - $59,939
Kia Sorento
$31,818 - $46,108
Hybrids
Kia Sportage Hybrid
$30,702 - $42,990
EVs
Kia EV6
$46,860 - $63,766
Other Comparisons
Kia Niro
$28,692 - $37,316
Kia Sportage Hybrid
$30,702 - $42,990
5-Year Depreciation (Lower is better)
SUVs
Ford EcoSport
44.6%
Ford Escape
49.7%
Ford Bronco
49.4%
Ford Edge
48.9%
Ford Edge
48.9%
Ford Explorer
46.2%
Ford Explorer
46.2%
Hybrids
Ford Escape Hybrid
51.6%
EVs
Ford Mustang Mach-E
59.7%
Other Comparisons
Ford EcoSport
44.6%
Ford Escape
49.7%
5-Year Depreciation (Lower is better)
SUVs
Kia Seltos
42.1%
Kia Sportage
42.8%
Kia Telluride
47%
Kia Sorento
48.5%
Kia Telluride
47%
Kia Telluride
47%
Kia Sorento
48.5%
Hybrids
Kia Sportage Hybrid
Not Yet Available
EVs
Kia EV6
Not Yet Available
Other Comparisons
Kia Niro
48.7%
Kia Sportage Hybrid
Not Yet Available
Horsepower / Torque
SUVs
Ford EcoSport
166 hp / 149 foot-lbs
Ford Escape
180 hp / 199 foot-lbs
Ford Bronco
275 hp / 315 foot-lbs
Ford Edge
250 hp / 280 foot-lbs
Ford Edge
250 hp / 280 foot-lbs
Ford Explorer
300 hp / 310 foot-lbs
Ford Explorer
300 hp / 310 foot-lbs
Hybrids
Ford Escape Hybrid
192 hp
EVs
Ford Mustang Mach-E
266 hp / 317 foot-lbs
Other Comparisons
Ford EcoSport
166 hp / 149 foot-lbs
Ford Escape
180 hp / 199 foot-lbs
Horsepower / Torque
SUVs
Kia Seltos
146 hp / 132 foot-lbs
Kia Sportage
187 hp / 178 foot-lbs
Kia Telluride
291 hp / 262 foot-lbs
Kia Sorento
191 hp / 181 foot-lbs
Kia Telluride
291 hp / 262 foot-lbs
Kia Telluride
291 hp / 262 foot-lbs
Kia Sorento
191 hp / 181 foot-lbs
Hybrids
Kia Sportage Hybrid
227 hp / 258 foot-lbs
EVs
Kia EV6
225 hp / 258 foot-lbs
Other Comparisons
Kia Niro
139 hp / 195 foot-lbs
Kia Sportage Hybrid
227 hp / 258 foot-lbs
MPG (city/highway/combined)
SUVs
Ford EcoSport
23 / 29 / 25
Ford Escape
27 / 34 / 30
Ford Bronco
20 / 21 / 20
Ford Edge
20 / 28 / 23
Ford Edge
20 / 28 / 23
Ford Explorer
21 / 28 / 24
Ford Explorer
21 / 28 / 24
Hybrids
Ford Escape Hybrid
42 / 36 / 39
Other Comparisons
Ford EcoSport
23 / 29 / 25
Ford Escape
27 / 34 / 30
MPG (city/highway/combined)
SUVs
Kia Seltos
27 / 31 / 29
Kia Sportage
25 / 32 / 28
Kia Telluride
20 / 26 / 23
Kia Sorento
24 / 29 / 26
Kia Telluride
20 / 26 / 23
Kia Telluride
20 / 26 / 23
Kia Sorento
24 / 29 / 26
Hybrids
Kia Sportage Hybrid
42 / 44 / 43
Other Comparisons
Kia Niro
53 / 45 / 49
Kia Sportage Hybrid
42 / 44 / 43
EV Range
Ford Mustang Mach-E
224 miles
EV Range
Kia EV6
310 miles
Max Towing Capacity
SUVs
Ford EcoSport
2000 lbs
Ford Escape
3500 lbs
Ford Bronco
4500 lbs
Ford Edge
3500 lbs
Ford Edge
3500 lbs
Ford Explorer
5600 lbs
Ford Explorer
5600 lbs
Hybrids
Ford Escape Hybrid
1500 lbs
EVs
Ford Mustang Mach-E
Not yet available
Other Comparisons
Ford EcoSport
2000 lbs
Ford Escape
3500 lbs
Max Towing Capacity
SUVs
Kia Seltos
Not yet available
Kia Sportage
2500 lbs
Kia Telluride
5500 lbs
Kia Sorento
3500 lbs
Kia Telluride
5500 lbs
Kia Telluride
5500 lbs
Kia Sorento
3500 lbs
Hybrids
Kia Sportage Hybrid
2000 lbs
EVs
Kia EV6
2300 lbs
Other Comparisons
Kia Niro
Not yet available
Kia Sportage Hybrid
2000 lbs
iSeeCars Overall Quality Ratings
SUVs
Ford EcoSport
7.1 / 10
Ford Escape
7.8 / 10
Ford Bronco
Not available
Ford Edge
8.0 / 10
Ford Edge
8.0 / 10
Ford Explorer
8.5 / 10
Ford Explorer
8.5 / 10
Hybrids
Ford Escape Hybrid
Not available
EVs
Ford Mustang Mach-E
Not available
Other Comparisons
Ford EcoSport
7.1 / 10
Ford Escape
7.8 / 10
iSeeCars Overall Quality Ratings
SUVs
Kia Seltos
Not available
Kia Sportage
8.1 / 10
Kia Telluride
Not available
Kia Sorento
7.8 / 10
Kia Telluride
Not available
Kia Telluride
Not available
Kia Sorento
7.8 / 10
Hybrids
Kia Sportage Hybrid
Not available
EVs
Kia EV6
Not available
Other Comparisons
Kia Niro
7.1 / 10
Kia Sportage Hybrid
Not available
iSeeCars Reliability Ratings
SUVs
Ford EcoSport
5.8 / 10
Ford Escape
8.0 / 10
Ford Bronco
Not available
Ford Edge
8.2 / 10
Ford Edge
8.2 / 10
Ford Explorer
8.4 / 10
Ford Explorer
8.4 / 10
Hybrids
Ford Escape Hybrid
Not available
EVs
Ford Mustang Mach-E
Not available
Other Comparisons
Ford EcoSport
5.8 / 10
Ford Escape
8.0 / 10
iSeeCars Reliability Ratings
SUVs
Kia Seltos
Not available
Kia Sportage
7.6 / 10
Kia Telluride
Not available
Kia Sorento
7.8 / 10
Kia Telluride
Not available
Kia Telluride
Not available
Kia Sorento
7.8 / 10
Hybrids
Kia Sportage Hybrid
Not available
EVs
Kia EV6
Not available
Other Comparisons
Kia Niro
5.6 / 10
Kia Sportage Hybrid
Not available
iSeeCars Safety Ratings
SUVs
Ford EcoSport
8.0 / 10
Ford Escape
9.0 / 10
Ford Bronco
Not available
Ford Edge
9.0 / 10
Ford Edge
9.0 / 10
Ford Explorer
10 / 10
Ford Explorer
10 / 10
Hybrids
Ford Escape Hybrid
10 / 10
EVs
Ford Mustang Mach-E
8.0 / 10
Other Comparisons
Ford EcoSport
8.0 / 10
Ford Escape
9.0 / 10
iSeeCars Safety Ratings
SUVs
Kia Seltos
8.0 / 10
Kia Sportage
9.0 / 10
Kia Telluride
9.0 / 10
Kia Sorento
9.0 / 10
Kia Telluride
9.0 / 10
Kia Telluride
9.0 / 10
Kia Sorento
9.0 / 10
Hybrids
Kia Sportage Hybrid
Not available
EVs
Kia EV6
Not available
Other Comparisons
Kia Niro
8.0 / 10
Kia Sportage Hybrid
Not available
iSeeCars Resale Value Ratings
SUVs
Ford EcoSport
7.4 / 10
Ford Escape
6.5 / 10
Ford Bronco
6.6 / 10
Ford Edge
6.7 / 10
Ford Edge
6.7 / 10
Ford Explorer
7.1 / 10
Ford Explorer
7.1 / 10
Hybrids
Ford Escape Hybrid
7.1 / 10
EVs
Ford Mustang Mach-E
7.1 / 10
Other Comparisons
Ford EcoSport
7.4 / 10
Ford Escape
6.5 / 10
iSeeCars Resale Value Ratings
SUVs
Kia Seltos
7.7 / 10
Kia Sportage
7.6 / 10
Kia Telluride
7.0 / 10
Kia Sorento
6.7 / 10
Kia Telluride
7.0 / 10
Kia Telluride
7.0 / 10
Kia Sorento
6.7 / 10
Hybrids
Kia Sportage Hybrid
Not available
EVs
Kia EV6
Not available
Other Comparisons
Kia Niro
7.6 / 10
Kia Sportage Hybrid
Not available
iSeeCars Best Car Rankings
SUVs
Ford Escape
#13 of 24 in
Best Small SUVs
Ford Edge
#12 of 25 in
Best Midsize SUVs
Ford Explorer
#5 of 25 in
Best Midsize SUVs
Other Comparisons
Ford EcoSport
#10 of 18 in
Best Subcompact SUVs
iSeeCars Best Car Rankings
SUVs
Kia Sportage
#10 of 24 in
Best Small SUVs
Kia Sorento
#14 of 25 in
Best Midsize SUVs
Kia Sorento
#14 of 25 in
Best Midsize SUVs
Other Comparisons
Kia Niro
#7 of 21 in
Best Hybrid SUVs
iSeeCars Most Reliable Car Rankings
SUVs
Ford Escape
#6 of 24 in
Most Reliable Small SUVs
Ford Edge
#10 of 61 in
Most Reliable Crossover SUVs
Ford Explorer
#6 of 25 in
Most Reliable Midsize SUVs
Other Comparisons
Ford EcoSport
#9 of 18 in
Most Reliable Subcompact SUVs
iSeeCars Most Reliable Car Rankings
SUVs
Kia Sportage
#11 of 24 in
Most Reliable Small SUVs
Kia Sorento
#17 of 61 in
Most Reliable Crossover SUVs
Kia Sorento
#14 of 25 in
Most Reliable Midsize SUVs
Other Comparisons
Kia Niro
#7 of 21 in
Most Reliable Hybrid SUVs
iSeeCars Safest Car Rankings
SUVs
Ford EcoSport
#52 of 61 in
Safest Crossover SUVs
Ford Escape
#38 of 61 in
Safest Crossover SUVs
Ford Edge
#17 of 25 in
Safest Midsize SUVs
Ford Edge
#17 of 25 in
Safest Midsize SUVs
Ford Explorer
#4 of 25 in
Safest Midsize SUVs
Ford Explorer
#4 of 25 in
Safest Midsize SUVs
Other Comparisons
Ford EcoSport
#52 of 61 in
Safest Crossover SUVs
iSeeCars Safest Car Rankings
SUVs
Kia Seltos
#53 of 61 in
Safest Crossover SUVs
Kia Sportage
#34 of 61 in
Safest Crossover SUVs
Kia Sorento
#19 of 25 in
Safest Midsize SUVs
Kia Telluride
#20 of 25 in
Safest Midsize SUVs
Kia Telluride
#20 of 25 in
Safest Midsize SUVs
Kia Sorento
#19 of 25 in
Safest Midsize SUVs
Other Comparisons
Kia Niro
#9 of 21 in
Safest Hybrid SUVs
iSeeCars Best Resale Value Rankings
SUVs
Ford EcoSport
#17 of 18 in
Subcompact SUVs
Ford Escape
#24 of 24 in
Small SUVs
Ford Bronco
#20 of 25 in
Midsize SUVs
Ford Edge
#19 of 25 in
Midsize SUVs
Ford Edge
#19 of 25 in
Midsize SUVs
Ford Explorer
#9 of 25 in
Midsize SUVs
Ford Explorer
#9 of 25 in
Midsize SUVs
Other Comparisons
Ford EcoSport
#17 of 18 in
Subcompact SUVs
iSeeCars Best Resale Value Rankings
SUVs
Kia Seltos
#9 of 18 in
Subcompact SUVs
Kia Sportage
#15 of 24 in
Small SUVs
Kia Telluride
#13 of 25 in
Midsize SUVs
Kia Sorento
#18 of 25 in
Midsize SUVs
Kia Telluride
#13 of 25 in
Midsize SUVs
Kia Telluride
#13 of 25 in
Midsize SUVs
Kia Sorento
#18 of 25 in
Midsize SUVs
Other Comparisons
Kia Niro
#10 of 21 in
Hybrid SUVs
iSeeCars Best Cars for the Money Rankings
SUVs
Ford Escape
#12 of 14 in
Best Small SUVs for the Money
Ford Edge
#12 of 15 in
Best Midsize SUVs for the Money
Ford Explorer
#5 of 15 in
Best Midsize SUVs for the Money
iSeeCars Best Cars for the Money Rankings
SUVs
Kia Sportage
#9 of 14 in
Best Small SUVs for the Money
Kia Sorento
#14 of 15 in
Best Midsize SUVs for the Money
Kia Sorento
#14 of 15 in
Best Midsize SUVs for the Money