Kia vs. Mazda
iSeeCars' unbiased and data-driven comparison of cars from Kia and Mazda contrasts the two brands across a broad spectrum of vehicle specifications to determine which one is better. In addition to comparing pricing and specs, iSeeCars uses all the ratings, rankings, and insights from its comprehensive analyses of vehicle models, including calculations of reliability, safety, depreciation, value retention, and projected lifetime recalls based on recall history. This in-depth evaluation is used to identify which brand represents a better overall choice for shoppers who are considering both Kia and Mazda cars.
When comparing the Kia brand to the Mazda brand, Kia has the advantage in the areas of new car pricing, towing capacity and variety of models offered. Mazda has the advantage in the areas of used car pricing, depreciation, horsepower, overall quality, reliability, safety, retained value and vehicle rankings.
Kia versus Mazda: Pricing and Value: Analyzing Kia versus Mazda pricing we see a lower new vehicle starting price for Kia in 3 out of 5 vehicle comparisons. In contrast, Mazda has lower used vehicle starting prices in 5 out of 5 vehicle comparisons. Mazda models depreciate at a lower (better) rate in 5 out of 5 comparisons.
Kia versus Mazda: Horsepower, Fuel Efficiency and Towing Capacity: Mazda vehicles offer higher maximum horsepower numbers in their base trim in 2 out of 5 model comparisons, with Kia offering more horsepower in 1 comparisons. Kia and Mazda vehicles have similar horsepower in 2 comparisons. Mazda offers higher MPG for its vehicles in their base trim in 1 out of 2 comparisons. Kia offers a greater towing capacity in 2 out of 3 comparisons. In 1 comparisons, Kia and Mazda have the same towing capacity.
Kia versus Mazda: Quality, Reliability, Safety, and Value Retention Ratings: A comparison of Kia versus Mazda overall quality ratings shows Mazda with higher quality ratings in 1 out of 1 model comparisons. In terms of reliability ratings, Mazda has the advantage in 1 out of 1 comparisons. Mazda has better safety ratings in 3 out of 5 comparisons. Kia and Mazda tie for safety in 2 comparisons. Mazda shows higher ratings for retained value in 5 out of 5 comparisons.
Best Car Rankings: Mazda has better car rankings in 10 categories: Mazda CX-5 in Best 5-seater SUVs, Mazda CX-9 in Best 6-seater SUVs, Mazda CX-9 in Best 7-Seater SUVs, Mazda Mazda3 Hatchback in Best Compact Cars, Mazda CX-5 in Best Crossover SUVs, Mazda Mazda6 in Best Midsize Cars, Mazda CX-9 in Best Midsize SUVs, Mazda Mazda3 Hatchback in Best Small Cars, Mazda CX-5 in Best Small SUVs, and Mazda CX-9 in Best SUVs with 3 Rows.
Most Reliable Car Rankings: Mazda has better car rankings in 6 categories: Mazda CX-5 in Most Reliable Crossover SUVs, Mazda Mazda6 in Most Reliable Midsize Cars, Mazda CX-9 in Most Reliable Midsize SUVs, Mazda Mazda3 Hatchback in Most Reliable Small Cars, Mazda CX-5 in Most Reliable Small SUVs, and Mazda CX-9 in Most Reliable SUVs with 3 Rows.
Safest Car Rankings: Kia has the better car ranking in 1 category: EV9 in Safest Electric SUVs. Mazda has better car rankings in 6 categories: Mazda CX-30 in Safest Crossover SUVs, Mazda CX-50 Hybrid in Safest Hybrid SUVs, Mazda Mazda6 in Safest Midsize Cars, Mazda CX-90 in Safest Midsize SUVs, Mazda Mazda3 Hatchback in Safest Small Cars, and Mazda CX-90 in Safest SUVs with 3 Rows.
Best Cars for the Money Rankings: Mazda has better car rankings in 3 categories: Mazda CX-5 in Best Crossover SUVs for the Money, Mazda Mazda3 Sedan in Best Small Cars for the Money, and Mazda CX-5 in Best Small SUVs for the Money.
Available Body Styles: Kia offers 13 SUVs, 1 wagon, 3 sedans, and 2 minivans. In comparison, Mazda offers 8 SUVs, 1 sedan, 2 convertibles, and 1 hatchback.
Drivetrain Options: Kia offers 9 gasoline vehicles, 4 hybrids, 3 plug-in hybrids, and 3 electric vehicles. Mazda offers 8 gasoline vehicles, 1 hybrid, and 2 plug-in hybrids.
Kia offers 11 all-wheel-drive models, 15 front-wheel-drive models, and 2 rear-wheel-drive models. Mazda offers 9 all-wheel-drive models, 1 front-wheel-drive model, and 2 rear-wheel-drive models.
New Car Pricing
SUVs
Kia Seltos
$25,275 - $33,370
Kia Sportage
$30,461 - $39,759
Kia Sportage
$30,461 - $39,759
Kia Telluride
$39,299 - $55,243
Other Comparisons
Kia Niro
$27,660 - $35,676
New Car Pricing
SUVs
Mazda CX-30
$26,662 - $36,503
Mazda CX-5
$31,061 - $41,347
Mazda CX-50
$31,811 - $45,135
Mazda CX-90
$39,243 - $57,415
Other Comparisons
Mazda CX-30
$26,662 - $36,503
Used Car Pricing
SUVs
Kia Seltos
$25,068 - $33,775
Kia Sportage
$30,642 - $40,180
Kia Sportage
$30,642 - $40,180
Kia Telluride
$37,995 - $54,695
Other Comparisons
Kia Niro
$24,995 - $34,091
Used Car Pricing
SUVs
Mazda CX-30
$23,486 - $32,918
Mazda CX-5
$25,750 - $37,887
Mazda CX-50
$25,355 - $39,867
Mazda CX-90
$32,123 - $54,696
Other Comparisons
Mazda CX-30
$23,486 - $32,918
5-Year Depreciation (Lower is better)
SUVs
Kia Seltos
44.4%
Kia Sportage
47.1%
Kia Sportage
47.1%
Kia Telluride
48.8%
Other Comparisons
Kia Niro
47.1%
5-Year Depreciation (Lower is better)
SUVs
Mazda CX-30
39.5%
Mazda CX-5
42.4%
Mazda CX-50
43.5%
Mazda CX-90
46.7%
Other Comparisons
Mazda CX-30
39.5%
Horsepower / Torque
SUVs
Kia Seltos
147 hp / 132 foot-lbs
Kia Sportage
187 hp / 178 foot-lbs
Kia Sportage
187 hp / 178 foot-lbs
Kia Telluride
291 hp / 262 foot-lbs
Other Comparisons
Kia Niro
139 hp / 195 foot-lbs
Horsepower / Torque
SUVs
Mazda CX-30
191 hp / 186 foot-lbs
Mazda CX-5
187 hp / 186 foot-lbs
Mazda CX-50
187 hp / 185 foot-lbs
Mazda CX-90
280 hp / 332 foot-lbs
Other Comparisons
Mazda CX-30
191 hp / 186 foot-lbs
MPG (city/highway/combined)
SUVs
Kia Seltos
Not Yet Available
Kia Sportage
Not Yet Available
Kia Sportage
Not Yet Available
Kia Telluride
20 / 26 / 22
Other Comparisons
Kia Niro
53 / 45 / 49
MPG (city/highway/combined)
SUVs
Mazda CX-30
26 / 33 / 29
Mazda CX-5
Not Yet Available
Mazda CX-50
25 / 31 / 28
Mazda CX-90
23 / 28 / 25
Other Comparisons
Mazda CX-30
26 / 33 / 29
Max Towing Capacity
SUVs
Kia Seltos
Not yet available
Kia Sportage
3500 lbs
Kia Sportage
3500 lbs
Kia Telluride
5500 lbs
Other Comparisons
Kia Niro
Not yet available
Max Towing Capacity
SUVs
Mazda CX-30
Not yet available
Mazda CX-5
2000 lbs
Mazda CX-50
3500 lbs
Mazda CX-90
5000 lbs
Other Comparisons
Mazda CX-30
Not yet available
iSeeCars Overall Quality Ratings
SUVs
Kia Seltos
Not available
Kia Sportage
8.2 / 10
Kia Sportage
8.2 / 10
Kia Telluride
Not available
Other Comparisons
Kia Niro
Not available
iSeeCars Overall Quality Ratings
SUVs
Mazda CX-30
Not available
Mazda CX-5
8.5 / 10
Mazda CX-50
Not available
Mazda CX-90
Not available
Other Comparisons
Mazda CX-30
Not available
iSeeCars Reliability Ratings
SUVs
Kia Seltos
Not available
Kia Sportage
7.5 / 10
Kia Sportage
7.5 / 10
Kia Telluride
Not available
Other Comparisons
Kia Niro
Not available
iSeeCars Reliability Ratings
SUVs
Mazda CX-30
Not available
Mazda CX-5
8.1 / 10
Mazda CX-50
Not available
Mazda CX-90
Not available
Other Comparisons
Mazda CX-30
Not available
iSeeCars Safety Ratings
SUVs
Kia Seltos
7.4 / 10
Kia Sportage
9.0 / 10
Kia Sportage
9.0 / 10
Kia Telluride
10 / 10
Other Comparisons
Kia Niro
7.4 / 10
iSeeCars Safety Ratings
SUVs
Mazda CX-30
10 / 10
Mazda CX-5
9.0 / 10
Mazda CX-50
10 / 10
Mazda CX-90
10 / 10
Other Comparisons
Mazda CX-30
10 / 10
iSeeCars Resale Value Ratings
SUVs
Kia Seltos
8.2 / 10
Kia Sportage
8.0 / 10
Kia Sportage
8.0 / 10
Kia Telluride
7.9 / 10
Other Comparisons
Kia Niro
8.0 / 10
iSeeCars Resale Value Ratings
SUVs
Mazda CX-30
8.5 / 10
Mazda CX-5
8.3 / 10
Mazda CX-50
8.2 / 10
Mazda CX-90
8.0 / 10
Other Comparisons
Mazda CX-30
8.5 / 10
iSeeCars Safest Car Rankings
SUVs
Kia Seltos
#50 of 67 in
Safest Crossover SUVs
Kia Sportage
#19 of 67 in
Safest Crossover SUVs
Kia Sportage
#19 of 67 in
Safest Crossover SUVs
Kia Telluride
#4 of 34 in
Safest SUVs with 3 Rows
Other Comparisons
Kia Niro
#19 of 36 in
Safest Hybrid SUVs
iSeeCars Safest Car Rankings
SUVs
Mazda CX-30
#4 of 67 in
Safest Crossover SUVs
Mazda CX-5
#15 of 67 in
Safest Crossover SUVs
Mazda CX-50
#5 of 67 in
Safest Crossover SUVs
Mazda CX-90
#3 of 34 in
Safest SUVs with 3 Rows
Other Comparisons
Mazda CX-30
#4 of 67 in
Safest Crossover SUVs
iSeeCars Best Cars for the Money Rankings
SUVs
Kia Sportage
#18 of 56 in
Best Crossover SUVs for the Money
iSeeCars Best Cars for the Money Rankings
SUVs
Mazda CX-5
#1 of 56 in
Best Crossover SUVs for the Money